I can’t say I’m surprised. Microsoft’s new search engine, Bing, which is trying to compete with Google search, has results which look remarkably like google search results.
Does Bing use google search under the hood? It sure looks like it.
While Microsoft continues to try dominating, Google succeeds at innovating. I hope Bing doesn’t succeed (which, in Microsoft terms means to completely dominate all other offerings and leave us no choices), if for no other reason than I like having choices. And I choose to use google products. Not because I have no choice, but because they’re cool.
If Microsoft would try innovating instead of dominating, they might be able to survive going forward.